MYKLE

Staff Product Manager · Walmart Connect
AdTech Architect · System Builder

Staff Product Manager AdTech Architect System Builder Battle Tested Staff Product Manager AdTech Architect System Builder Battle Tested Staff Product Manager AdTech Architect System Builder Battle Tested Staff Product Manager AdTech Architect System Builder Battle Tested

Signal Acquired

IDENTITY
CONFIRMED.

The version of me at 24 and the version of me at 36 are almost unrecognizable to each other.

MORTENSON, MYKLE STAFF PM // WALMART CONNECT STATUS: ZERO→ONE

Name Mykle Mortenson

Origin Fremont, California

Current Dublin, California

At 24 I was 400 pounds, running a very effective avoidance system, and comfortable being the smartest person in a room I was choosing to stay small in. I had a good work ethic and almost nothing else going for me externally.

At 36 I'm a husband, a father of two, a Staff Product Manager at one of the largest retailers in the world — and in the best shape of my life.

The difference isn't talent. It's that I stopped waiting for the right conditions and started building them.

That instinct — to build the system rather than wait for it — is what I bring to every product, every team, every problem.

The Arc

Three chapters.

I DIDN'T FIND MY PATH. I BUILT IT — ONE HARD DECISION AT A TIME.

Chapter 01

The Drift

Lost doesn't always look like chaos. Sometimes it looks like staying still while the world moves around you. Years where staying put felt safer than moving forward.

Chapter 02

The Forge

Turning points are quiet. Decisions made in hard moments. 4am alarms. No audience. Just the decision.

Chapter 03

The Orbit

Pressure doesn't destroy what's built right. Husband. Father. Staff PM. Still becoming — always returning to orbit.

SPEC

"The things I want, you can't buy me. I didn't understand it growing up. Now I live it."

MYKLE MORTENSON // ON WHAT ACTUALLY MATTERS

Diagnostics

System Capabilities.

Execution_Rate

95%

Revenue_Link

$63M

System_Scale

200+

Release_Velocity

+25%

Experience

Sectors. Growth.
Architecture.

2025 — Present

Staff Product Manager

Walmart Connect

Leading zero-to-one development of a computer vision measurement platform designed to scale across 10,000+ screens — transitioning Walmart Store Ads from survey estimates to sensor-verified impressions.

AdTechAIMonetization

2022 — 2025

Staff TPM

Walmart Global Tech

Drove delivery of features generating $63M+ in incremental revenue. Improved on-time release rate from 75% to 95% across 200+ engineers.

ScaleStrategyOps

2019 — 2022

Ad Operations & Program Management

Walmart Connect

During COVID lockdown, worked 12-hour days building the operational infrastructure for Walmart’s Sponsored Ads from scratch — creating the playbook that would scale to 10,000+ advertisers.

LeadershipGrowthSME

2012 — 2018

Ad Ops Specialist (Contract)

Google

Managed a $15M+ portfolio of 200+ premium AdSense partners. First taste of what it meant to own revenue outcomes — and never looked back.

SearchVerificationTroubleshooting

Protocol

Resource Allocation.

RPC_01

AD_SERVER_CORE

Sponsored Products, Search Ads, Bid Logic, Ad Ranking

RPC_02

CLOUD_GRID

Cross-Functional at Scale: Engineering, Product, Legal, Data Governance

RPC_03

VISUAL_INTEL

Computer Vision Measurement

Methodology

The Approach.

PRNCL_01

Systems before solutions

The problem is rarely the problem. I trace every issue back to its root system—the incentives, the architecture, the human friction.

PRNCL_02

Earned Credibility

I've never been handed a clear path. Every role was built on proving value before claiming a title. That shapes how I lead every team.

Contractor to Staff PM. No shortcuts, no clean path.

PRNCL_03

Discipline over Motivation

Motivation is a weather pattern; discipline is an infrastructure. I build for consistency, ensuring progress when inspiration fails.

PRNCL_04

Relentless Self-Correction

The goal isn’t perfection. It’s shortening the gap between drift and correction.

PRNCL_05

The whole person builds the better product

Understanding your own systems — behavioral, emotional, physical — is the prerequisite to building systems for anyone else.

Transmission_End

Built to connect.
Ready to build.

Whether you're building something ambitious, hiring for a product role, or just want to talk AdTech, health, or unconventional paths — let's start the dialogue.

mykle@myklemortenson.com

MYKLE MORTENSON

IDENTITYCONFIRMED.